approach

Pattrn designs interfaces between people and technology. this could be web interfaces, applications, software or services.

They could help you review last month's spending, analyse real-time business data, find the quickest way across town or track your health.

We study behaviour, identify needs, and solve them through a systematic design approach.

business context

understand the business goals

gain sufficient context of the organisation, the project & the customer. These are internal insights and goals that inform the following phases and our research objectives.

customer insight

understand what people need

to build a holistic and in-depth understanding of our customers’s needs and behaviours. To understand their goals, motivations and the context in which they are trying to achieve them.

product ideation

sketch solutions & prioritise

to define the experience and/or features. To rapidly generate concepts, ideas and services and use further customer development to validate, improve and prioritise them.

make, test, learn

craft the user experience

to release just enough product to return as much data and insight as possible in order for us to improve our features and re-prioritise our roadmap.

our services
  • — product discovery workshops
  • — product strategy & definition
  • — customer insight & research
  • — ideating products, services & features
  • — business case & funding preparation
  • — rapid prototype development
  • — design systems & style-guides
  • — MVP & iterative product development
  • — agile product development
  • — metric analysis & optimisation

We can support existing products as well as building entirely new platforms. we can provide end-to-end product development or we can integrate seamlessly with your existing capability.